Privacy Policy

1. Introduction

The following Privacy Policy explains how FashionsDen collects, uses, stores, protects and shares Personal Data when you access or use the FashionsDen Platform.

This Privacy Policy forms part of our legal agreement with you and should be read together with our:

• Terms & Conditions.
• Cookie Policy.
• Acceptable Use Policy.
• Verification Policy.
• AI Policy.
• Refund Policy.
• Any other legal policies published by FashionsDen.

By accessing or using the Platform, you acknowledge that you have read and understood this Privacy Policy.

1.1 Our Commitment

FashionsDen is committed to protecting your privacy and processing Personal Data lawfully, fairly and transparently.

We strive to ensure that all Personal Data is:

• Collected lawfully.
• Used fairly.
• Kept secure.
• Kept accurate.
• Retained only as long as necessary.
• Processed in accordance with applicable privacy laws.

1.2 Scope

This Privacy Policy applies to:

• Visitors to our Platform.
• Registered Members.
• Brands.
• Manufacturers.
• Suppliers.
• Creative Professionals.
• Consultants.
• Agencies.
• Business partners.
• Individuals communicating with FashionsDen.

It applies regardless of how you access the Platform, including through:

• Web browsers.
• Mobile devices.
• Applications.
• APIs.
• Future Platform services.

1.3 Applicable Laws

Where applicable, FashionsDen processes Personal Data in accordance with:

• The General Data Protection Regulation (GDPR).
• The UK GDPR.
• Applicable national privacy legislation.
• Other international data protection laws where required.

Nothing in this Privacy Policy limits any mandatory legal rights available to you under applicable law.

2. Data Controller

2.1 Controller

Unless stated otherwise, FashionsDen acts as the Data Controller for the Personal Data processed through the Platform.

The Data Controller is responsible for determining why and how your Personal Data is processed.

2.2 Company Details

The Data Controller is:

FashionsDen

• Legal Email: legal@fashionsden.com
• Privacy Email: privacy@fashionsden.com
• Support Email: support@fashionsden.com
• Website: www.fashionsden.com

2.3 Contact

If you have questions regarding this Privacy Policy or our handling of your Personal Data, you may contact us using the details above.

Where legally required, requests relating to your privacy rights will be handled within the applicable statutory time limits.

3. Scope of this Privacy Policy

3.1 Covered Services

This Privacy Policy applies to all Personal Data processed through:

• The FashionsDen website.
• Member accounts.
• Projects.
• Contracts.
• Messaging.
• Payments.
• Escrow services.
• AI features.
• Verification services.
• Customer support.
• Educational resources.
• Marketing communications.

3.2 Third-Party Services

Our Platform may integrate services provided by third parties.

These may include:

• Payment providers.
• Identity verification providers.
• Cloud hosting providers.
• Analytics providers.
• AI providers.
• Communication providers.
• Customer support providers.

These providers may process Personal Data under their own privacy policies where applicable.

3.3 Exclusions

This Privacy Policy does not apply to:

• Third-party websites.
• External links.
• Third-party services not controlled by FashionsDen.
• Independent business relationships between Members outside the Platform.

Members should review the privacy policies of any third-party services they use.

4. Personal Data We Collect

4.1 Information You Provide

Depending on how you use the Platform, we may collect:

• Full name.
• Business name.
• Email address.
• Telephone number.
• Business address.
• Billing address.
• VAT number.
• Company registration details.
• Profile information.
• Portfolio information.
• Payment information.
• Verification documents.
• Messages.
• Project information.
• Contracts.
• Uploaded files.
• Customer support communications.

4.2 Information Collected Automatically

When you use the Platform, we may automatically collect:

• IP address.
• Browser type.
• Device information.
• Operating system.
• Language settings.
• Date and time of access.
• Usage statistics.
• Session information.
• Log files.
• Cookies.
• Security information.

4.3 Information from Third Parties

We may also receive information from:

• Payment providers.
• Verification providers.
• Business partners.
• Public business registers.
• Fraud prevention services.
• Analytics providers.

Where permitted by law.

5. How We Collect Personal Data

5.1 Direct Collection

We collect Personal Data directly when you:

• Create an account.
• Complete your profile.
• Purchase a subscription.
• Publish a Project.
• Submit a Proposal.
• Create a Contract.
• Make a payment.
• Upload files.
• Contact customer support.
• Communicate with other Members.

5.2 Automatic Collection

Certain information is collected automatically through:

• Cookies.
• Log files.
• Analytics tools.
• Device identifiers.
• Security monitoring.
• Platform diagnostics.

5.3 Third-Party Collection

We may receive Personal Data from trusted third parties including:

• Payment processors.
• Identity verification providers.
• Fraud prevention services.
• Analytics providers.
• Marketing providers.

Where permitted by applicable law.

5.4 Accuracy

You are responsible for ensuring that all Personal Data you provide is:

• Accurate.
• Complete.
• Current.
• Truthful.

You agree to update your information whenever it changes.

6. Legal Bases for Processing

6.1 Lawful Processing

Where required by applicable law, FashionsDen processes Personal Data only where a valid legal basis exists.

Depending on the circumstances, processing may be based on:

• Performance of a contract.
• Your consent.
• Compliance with legal obligations.
• Legitimate interests.
• Protection of vital interests.
• Any other lawful basis recognised by applicable legislation.

6.2 Performance of a Contract

We process Personal Data where necessary to:

• Create your account.
• Provide Platform services.
• Manage subscriptions.
• Process payments.
• Facilitate Projects.
• Manage Contracts.
• Provide customer support.
• Deliver Platform features.

Without this processing, certain services may not be available.

6.3 Legitimate Interests

We may process Personal Data where necessary for our legitimate business interests, including:

• Improving the Platform.
• Preventing fraud.
• Maintaining security.
• Analysing Platform performance.
• Developing new features.
• Responding to enquiries.
• Protecting our legal rights.

We always seek to balance our legitimate interests against your privacy rights.

6.4 Consent

Where processing relies upon your consent, you may withdraw that consent at any time.

Withdrawal of consent does not affect the lawfulness of processing carried out before its withdrawal.

7. How We Use Your Personal Data

7.1 Service Delivery

We use Personal Data to provide and operate the Platform, including to:

• Create accounts.
• Manage user profiles.
• Verify Members.
• Publish Projects.
• Manage Proposals.
• Create Contracts.
• Process payments.
• Operate Escrow services.
• Deliver AI features.
• Provide customer support.

7.2 Platform Improvement

We may use Personal Data to:

• Improve user experience.
• Analyse Platform performance.
• Develop new features.
• Test improvements.
• Resolve technical issues.
• Monitor system performance.
• Improve security.

Where possible, aggregated or anonymised information may be used.

7.3 Communications

We may use your Personal Data to send:

• Account notifications.
• Payment confirmations.
• Security alerts.
• Contract updates.
• Platform announcements.
• Legal notices.
• Customer support responses.

Where permitted by law, we may also send marketing communications, which you may opt out of at any time.

7.4 Legal Compliance

We may process Personal Data where necessary to:

• Comply with legal obligations.
• Respond to lawful requests.
• Prevent fraud.
• Detect illegal activity.
• Protect our legal rights.
• Enforce our Terms & Conditions.

8. AI Features and Automated Processing

8.1 AI Services

FashionsDen may offer Artificial Intelligence features designed to assist Members with various business activities.

These may include:

• Content generation.
• Product descriptions.
• Project assistance.
• Business recommendations.
• Document drafting.
• Workflow automation.
• Search assistance.

8.2 AI Processing

Where AI features are used, relevant information may be processed in order to:

• Generate requested outputs.
• Improve service quality.
• Maintain security.
• Detect misuse.
• Provide technical support.

8.3 Automated Decision Making

FashionsDen does not make legally binding decisions based solely on automated processing unless permitted by applicable law.

Where automated systems are used to assist Platform operations, appropriate human oversight may be applied where required.

8.4 User Responsibility

Members remain responsible for reviewing all AI-generated content before relying upon or publishing it.

FashionsDen does not guarantee that AI-generated content will be:

• Accurate.
• Complete.
• Original.
• Legally compliant.
• Suitable for any particular purpose.

9. Verification Data

9.1 Identity Verification

Where verification services are used, we may collect Personal Data necessary to verify your identity or business.

This may include:

• Government-issued identification.
• Passport.
• Driving licence.
• Company registration documents.
• VAT registration.
• Proof of address.
• Bank verification.
• Professional certifications.

9.2 Purpose

Verification information may be used to:

• Confirm identity.
• Verify businesses.
• Prevent fraud.
• Comply with legal obligations.
• Improve Platform trust.
• Protect Members.

9.3 Storage

Verification information is stored securely using appropriate technical and organisational safeguards.

Access is limited to authorised personnel and approved verification providers where necessary.

10. Payments and Financial Information

10.1 Payment Information

Payments made through the Platform may require the collection of financial information, including:

• Billing details.
• Payment method.
• Transaction history.
• Subscription records.
• Escrow records.
• Invoice information.

10.2 Payment Processors

Payment information is generally processed by authorised third-party payment providers.

FashionsDen does not normally store complete payment card details.

10.3 Fraud Prevention

Financial information may be processed to:

• Detect fraudulent transactions.
• Prevent payment abuse.
• Comply with anti-money laundering obligations.
• Protect Members.
• Secure Platform transactions.

10.4 Financial Records

We may retain payment records where necessary to:

• Comply with tax laws.
• Meet accounting obligations.
• Resolve disputes.
• Process refunds.
• Enforce legal rights.
• Comply with regulatory requirements.

11. Cookies and Similar Technologies

11.1 Cookies

FashionsDen uses cookies and similar technologies to improve the operation, security and performance of the Platform.

Cookies may be used to:

• Remember your preferences.
• Maintain login sessions.
• Improve security.
• Analyse Platform usage.
• Improve performance.
• Personalise your experience.

11.2 Types of Cookies

We may use:

• Essential cookies.
• Functional cookies.
• Analytics cookies.
• Performance cookies.
• Preference cookies.
• Security cookies.
• Marketing cookies, where permitted.

Some cookies are placed by trusted third-party service providers.

11.3 Cookie Management

You may control or disable cookies through your browser settings.

Please note that disabling certain cookies may affect the availability or functionality of parts of the Platform.

Further information is available in our Cookie Policy.

12. Sharing Your Information

12.1 When We Share Data

We may share Personal Data only where necessary to operate the Platform or comply with legal obligations.

Recipients may include:

• Payment providers.
• Identity verification providers.
• Cloud hosting providers.
• Analytics providers.
• AI service providers.
• Customer support providers.
• Professional advisers.
• Regulatory authorities.
• Law enforcement agencies where legally required.

12.2 Service Providers

Third-party service providers may process Personal Data solely for the purpose of providing services on our behalf.

Where required, appropriate contractual safeguards are implemented to protect your information.

12.3 Business Transfers

If FashionsDen is involved in:

• A merger.
• An acquisition.
• A business sale.
• A restructuring.
• An investment transaction.
• An insolvency proceeding.

Personal Data may be transferred as part of that transaction, subject to applicable law.

12.4 Legal Disclosure

We may disclose Personal Data where necessary to:

• Comply with legal obligations.
• Respond to lawful requests.
• Protect our legal rights.
• Prevent fraud.
• Protect Members.
• Protect the Platform.
• Enforce our Terms & Conditions.

13. International Data Transfers

13.1 International Processing

Because FashionsDen operates internationally, your Personal Data may be processed in countries outside your country of residence.

13.2 Safeguards

Where Personal Data is transferred internationally, we take reasonable steps to ensure appropriate safeguards are in place.

These safeguards may include:

• Standard Contractual Clauses.
• Adequacy decisions.
• Contractual protections.
• Technical safeguards.
• Organisational safeguards.
• Other lawful transfer mechanisms.

13.3 Third-Party Providers

Some third-party providers may process Personal Data in multiple jurisdictions.

Where applicable, we seek to ensure that such providers maintain appropriate privacy and security standards.

14. Data Retention

14.1 Retention Periods

We retain Personal Data only for as long as reasonably necessary to:

• Provide our services.
• Manage accounts.
• Process payments.
• Operate Contracts.
• Resolve disputes.
• Prevent fraud.
• Comply with legal obligations.
• Protect our legitimate interests.

14.2 Legal Requirements

Certain information may be retained for longer periods where required by:

• Tax laws.
• Accounting regulations.
• Court orders.
• Regulatory obligations.
• Fraud investigations.
• Other applicable legal requirements.

14.3 Deletion

When Personal Data is no longer required, we may:

• Delete it.
• Anonymise it.
• Archive it where legally required.

Deletion requests remain subject to applicable legal retention obligations.

15. Your Privacy Rights

15.1 Your Rights

Where provided by applicable law, you may have the right to:

• Access your Personal Data.
• Correct inaccurate information.
• Request deletion.
• Restrict processing.
• Object to processing.
• Withdraw consent.
• Request data portability.
• Lodge a complaint with a supervisory authority.

15.2 Exercising Your Rights

Requests relating to your privacy rights may be submitted using the contact details provided in this Privacy Policy.

We may request reasonable information to verify your identity before responding.

15.3 Response Times

Where required by applicable law, we will respond to valid requests within the applicable statutory time limits.

15.4 Limitations

Certain rights may be limited where processing is necessary to:

• Comply with legal obligations.
• Defend legal claims.
• Protect the rights of others.
• Prevent fraud.
• Maintain Platform security.
• Fulfil contractual obligations.

16. Data Security

16.1 Security Measures

FashionsDen implements appropriate technical, organisational and administrative measures designed to protect Personal Data against:

• Unauthorised access.
• Unauthorised disclosure.
• Loss.
• Destruction.
• Alteration.
• Misuse.
• Accidental damage.

16.2 Platform Security

Security measures may include:

• Encryption.
• Secure servers.
• Access controls.
• Authentication systems.
• Security monitoring.
• Firewalls.
• Backup systems.
• Internal security policies.

Security measures may be updated as technology and legal requirements evolve.

16.3 No Absolute Security

While we take reasonable steps to protect Personal Data, no internet transmission or electronic storage system can be guaranteed to be completely secure.

Accordingly, we cannot guarantee absolute security.

16.4 User Responsibilities

Members are responsible for:

• Protecting their passwords.
• Maintaining account security.
• Using secure devices.
• Reporting suspected security incidents.
• Keeping their software up to date.

17. Children's Privacy

17.1 Age Requirement

FashionsDen is intended for business users and is not directed towards individuals under the age of eighteen (18), or the legal age of majority in their jurisdiction where higher.

17.2 No Knowing Collection

We do not knowingly collect Personal Data from children.

If we become aware that Personal Data has been collected from a child without appropriate legal authority, we may:

• Remove the information.
• Suspend the account.
• Delete the account.
• Take any other appropriate action.

17.3 Parent or Guardian Requests

Parents or legal guardians who believe that a child has provided Personal Data to FashionsDen may contact us to request appropriate action.

18. Third-Party Services

18.1 External Providers

The Platform may integrate services provided by third parties.

These may include:

• Payment processors.
• Identity verification providers.
• AI providers.
• Analytics providers.
• Cloud hosting providers.
• Communication providers.
• Customer support providers.
• Marketing providers.

18.2 Independent Policies

Third-party providers operate under their own privacy policies and terms.

FashionsDen is not responsible for the privacy practices of independent third parties.

Members are encouraged to review the applicable privacy policies before using third-party services.

18.3 External Links

The Platform may contain links to external websites.

FashionsDen is not responsible for:

• External websites.
• Third-party content.
• Third-party privacy practices.
• Third-party security measures.

Accessing external websites is at your own risk.

19. Changes to this Privacy Policy

19.1 Updates

FashionsDen may update this Privacy Policy from time to time to reflect:

• Legal changes.
• Regulatory requirements.
• Platform improvements.
• New services.
• Security enhancements.
• Business developments.

19.2 Notification

Where required by applicable law, Members will be notified of material changes through:

• Email.
• Platform notifications.
• Account messages.
• Publication on the Platform.

19.3 Continued Use

Your continued use of the Platform after any updated Privacy Policy becomes effective constitutes your acceptance of the revised Policy.

If you do not agree with the updated Privacy Policy, you should discontinue use of the Platform.

20. Contact Details

20.1 Contact Information

If you have any questions regarding this Privacy Policy or the processing of your Personal Data, you may contact us using the following details:

FashionsDen

-Legal Email: legal@fashionsden.com Privacy Email: privacy@fashionsden.com Support Email: support@fashionsden.com Website: www.fashionsden.com

20.2 Privacy Requests

Requests relating to privacy rights, data protection or Personal Data may be submitted using the contact details above.

Where required by applicable law, we will respond within the relevant statutory time limits.

21. Complaints

21.1 Contacting FashionsDen

If you believe that your Personal Data has not been processed in accordance with this Privacy Policy or applicable law, we encourage you to contact us first so that we may investigate and attempt to resolve your concerns.

21.2 Supervisory Authorities

Where provided by applicable law, you may also have the right to lodge a complaint with the relevant data protection supervisory authority in your jurisdiction.

Nothing in this Privacy Policy limits your statutory rights to do so.

22. General Provisions

22.1 Severability

If any provision of this Privacy Policy is found to be invalid, unlawful or unenforceable, the remaining provisions shall remain in full force and effect.

22.2 No Waiver

Any failure by FashionsDen to enforce any provision of this Privacy Policy shall not constitute a waiver of that provision or of any other rights.

22.3 Entire Privacy Policy

This Privacy Policy, together with any documents expressly incorporated by reference, constitutes the complete Privacy Policy relating to the processing of Personal Data on the Platform.

22.4 Effective Date

This Privacy Policy takes effect upon publication on the Platform and remains in force until replaced by an updated version.

The latest version will always be available on the Platform.

FashionsDen